Alpha

The cornerstones of the Alpha brand all work together. Grain and texture affect opacity, species determines grain pattern and texture. Finally opacity can make or break the entire look if “grain through the stain” isn’t at the forefront of everyone’s mind. But there is one last principle that showcases all the other elements and puts them into the proper context to be appreciated. Profile. The … [Read more...] about Cladding Profiles can change finish appearance

Wood grain. Most people have an image that comes to mind immediately when they hear that. But wood grain can actually be a very specific term that refers to how a board has been cut from a log. Flat sawn, rift sawn, and quarter sawn are all wood grains. Without getting too deep into the technical details of how those grains are created at the sawmill, it is important to know that each grain or … [Read more...] about Wood Grain can Make Your siding Unique

Grain through the STain If you’re going out of your way to specify solid wood cladding when planning your next project, you really want it to look like wood. Otherwise, what’s the difference between solid wood, vinyl or a composite product? The opacity of the finish makes the most difference in how your wood cladding looks when viewed from afar over a large area. We ran focus groups with … [Read more...] about Wood Finish Opacity Changes Everything

On the hunt for the perfect species of wood for exterior cladding? When taking on a large construction project as the architect, builder, or even homeowner, the selection of wood cladding can greatly influence both aesthetic charm and longevity. It also can be a seriously confusing subject! Get this wood selection wrong and it will all fall apart...literally. After centuries of selling wood for … [Read more...] about Best Species for Wood Cladding

Organic Modern style is all about clean lines and natural tones. But warmth is necessary. So is light. Actually the interplay of light on warm surfaces might be the better way to define Organic Modern design. Without these you get sterile, museum like spaces with white walls and white floors and surly looking docents making sure you don't touch anything. Wood is the key element, the critical … [Read more...] about Organic Modern Should be Renamed Wood Design